Dos Equis - Most Interesting Fan of College Football
As part of the final Dos Equis campaign with The Most Interesting Man in the World, we went in search of The Most Interesting Fan of College Football. This project gave me the opportunity to do something that I thought Iād never do, which was to build a statue of a guy wearing a tiger hat and a cape made out of duct tape. The statue was unveiled at the College Football Hall of Fame in Atlanta. In addition, we created short form animations of the two finalists and partnered with EPSN to shoot a TV spot with sports commentator and host, Jesse Palmer.
Role: Senior Producer
Creative Director: Paulo Junger
Art Direction: Cassondra Bazelow
Writer: Caroline Monday
Statue Production: Standard Transmission
Event Production: Mirrorball
Livestreaming: Telescope
ESPN Collab Production: Moonshot Productions
Animations: Lobo
Sound (animations): Mr Bronx