K-Y

Grounded in the concept of “Pleasure You Can Touch” and a comprehensive digital ecosystem audit, we transformed K-Y’s purely transactional site into a sex-positive, interactive and immersive digital experience where users can explore, learn and buy.

K-Y Website Redesign

K-Y Motion Photography

K-Y Social Refresh

Role: Project Management Lead

Executive Creative Director: Resh Sidhu

Creative Director: Carla del Porto

Senior Designer: Taylor Hurewitz

Art Director: Angel Ang

Copywriter: Sophie Mancini

Photographer: Christine Blackburne

Illustrator: Barbara Malagoli